Wednesday, November 07, 2012

Design Exploration

Edison Innovation Foundation

This website, in my opinion, has an excellent interactive interface design. This site animates its typography throughout the website in a very entertaining, consistent, and clean way. It captures the essence of the website which is mainly educational about Thomas Edison and his creations by giving the user the feeling of discovery and innovation, and that is well delivered through the spiral navigation and the background images.
The design is simple and clean, using deep colors, it focuses on typography. I thought the menu navigation was neat, especially the way it animates slightly differently, from one page to the other. The timeline, for example, forms into a list that expands and contrasts. The main navigation is user-friendly and easy to access from anywhere in the website.
There is no frame around any of the content and the navigation which gives the feeling of openness and creativity.
There are small tricks throughout that are also well done: the light bulb that can "light up" the website, the "e" which rearranges the background into a visible image, the launching of the website, the way his signature takes form...



Varywell Studio 

This is a website about a studio that specializes in website and application design, and interactive installations. The site showcases their work in a very cool and creative way which reflects their design ability. I liked how you have different cubes representing each project that change forms and speed depending on how fast your scroll up or down. It gives the user a feeling that it is a desktop application except that it was executed in flash.
The color scheme is very limited except for the project cubes and that creates a nice contrast especially when they are expanding. I liked how you explore one project at a time and how each image in every project you are looking at is highlighted while the others aren't. You can also minimize those images into small cubes themseleves.
I found it all to be very creative, my only issue was however, the navigation. I thought it was too small and not very intuitive. Although it didn't take me too long to figure it out I still didn't get it quickly enough.