Saturday, October 31, 2009

Studio/Artist Exploration :: Becca Patterson

I chose to looks at Mark Ecko's artist website. He is an artist for the brand "Ecko" as well as works on many side projects for a variety of clients, including magazines, cars, sneakers, tv shows and philanthropies. This first thing that drew me to his website was the homepage. It is comprised of a background that looks like a room in an art gallery with him standing in front of his exhibition. His name is boldly written on the wall and there are plenty of framed images "hanging" on that same wall arranged very neatly. When you drag your mouse around the page the images shift to follow the direction your going. You can click on each "frame" to enter into a more specific gallery pertaining to whatever that frame's title says. When the website is changing from one gallery to the next the frames drop off the side of the page and are replaced by new ones, great animation. Once inside of that gallery, it is easy to navigate back to home, or even to keep exploring deeper into that topic. The headline is continuous and serves as the constant navigational bar no matter which page you are currently on, and gives you options to jump not only back to the home page but to any other subgroup.


The look of this website is so clean, organized, and intriguing. The usage of just black and white really makes the images pop and gives off a very professional feeling. The page is very easy to navigate. It has a wonderful way of being simple, but not boring. I really like how each subgroup's web design pertains to the topic of the group. For example, under the grafitti tab, the page is set up as a cityscape with changing the billboard fronts each time you click on a different type of grafitti. While there are differences in all of the pages, there is a very cohesive and obvious theme running throughout them all.

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