New Media Exploration

I have been researching various websites displaying High Definition Video for several months now and RamChallenge.com seems to have successfully achieved High Quality / High Resolution Streaming Video the best.  In my previous Blog I studied the Twix.com website which was very unique and had many great ideas but did not have fast loading times for their video.  I also found the Twix site to be very buggy with many issues of freezing or double play back.  The Dodge site sits apart from anything else that I have researched due to the fact that they have very good design and high amounts of interactivity that invite the users to spend a lot of time researching the various areas of interest.  I felt that there was no confusion of navigation, and I remained intrigued as the High Definition Videos downloaded very quickly.  I am guessing that a lot of money was invested to the whole project / ad campaign.  I was watching TV when I saw the Dodge Ram Advertisement where they directed me to visit the website for complete footage of the Ram Challenge.  I knew that it was going to be very rich in media and information about how tough their trucks really are.